WA & Visitor Identification

Konektor uses a layered identification system to recognize visitors who click your WhatsApp Rotator link. This system ensures accurate tracking data and proper lead management, even if visitors return later.

How Identification Works

Konektor identifies visitors based on the following priority order:

1. Visitor Cookie (visitor_code)

When someone first visits the Rotator link (e.g., konektor.id/wa/promo), Konektor plants a Cookie in their browser containing a unique code called visitor_code (Example: Visitor [ABC1234]).

• Primary Identity: If the same visitor clicks the link again tomorrow, Konektor immediately knows this is the same person.
• Sticky Agent: If this visitor was previously directed to CS A, subsequent clicks will automatically be directed back to CS A (as long as that CS is active), so the conversation continues.

2. Ad Click IDs (Tracking Pixel)

If this is a first visit (no cookie yet), Konektor will look for special URL Parameters from ad platforms:

• gclid (Google Ads)
• fbclid (Facebook/Meta Ads)
• ttclid (TikTok Ads)
• li_fat_id (LinkedIn Ads)

3. UTM Parameters

If there's no Click ID, Konektor will look at standard UTM parameters:

• utm_source (Source, e.g., instagram, newsletter)
• utm_medium (Medium, e.g., story, email)
• utm_campaign (Campaign name)

4. New vs Returning Lead

Every visitor who clicks the WA button is recorded in the Leads menu:

• New Visitor: A new Lead is created with name Visitor [CODE]. Initial status is new.
• Returning Visitor: Existing Lead is updated (Timezone, IP, Location, etc.), and their tracking status is refreshed.

Next Steps

• Setup WhatsApp Rotator
• Conversion Settings