Create a WhatsApp Carousel Template

A carousel template shows one opening message and 2 to 10 cards that the customer can swipe. Each card has an image or a video, short text, and one or two buttons. Use a carousel to offer several products, packages, or dates in one message.

A carousel template is always in the Marketing category. Meta reviews it before you can send it, the same as any other message template.

Requirements

  • Your role in the workspace is owner or admin.
  • You use an Official WhatsApp Business number. Only an Official WhatsApp number can create carousel templates.
  • The Template type section shows in the form when carousel templates are available for your workspace.
  1. Open the Message Templates menu.
  2. Click Create template.
  3. In Basics, choose the WhatsApp number, enter the Template name, then choose the Language.
  4. In Template type, choose Carousel. The Category is locked to Marketing.
  5. In Message, write the Message text. This text shows above the cards.
  6. In Cards, set the Card pattern, then fill in each card.
  7. Fill in the Variable examples.
  8. Check the Preview, then click Submit for review.

The form checks each rule before it submits the template. When something is wrong, the form shows "{count} items need a fix." Click Show them to jump to the entry that needs a fix.

Message text

The message text shows as a text bubble above the cards. It can have up to 1,024 characters.

A carousel template uses number variables only, for example {{1}}. The text cannot start or end with a variable. A carousel has no header, footer, or buttons on the main message.

Card pattern

All cards follow one pattern. Set the pattern once in Card pattern:

OptionWhat you set
Top of each cardImage or Video. A new format clears the media of all cards.
Each card has textTurn it on when each card has text. Turn it off when a card has only media and buttons.
Button 1The type of the first button: Quick reply, Open link, or Call.
Button 2The type of the second button, or No second button.

Each card has 1 or 2 buttons of the same types, in the same order.

Fill in each card

The cards show as tabs: Card 1, Card 2, and so on. A carousel needs 2 to 10 cards. Card 1 shows on the far left in WhatsApp.

  • Click Add card to add a new card.
  • Click Duplicate to copy the open card.
  • Click Move left or Move right to change the order of the cards.
  • Click Remove card to remove the open card.

Fill in these parts on each card:

PartRules
Card image or Card videoClick Upload file. For an image, you can also click Choose from Product gallery. Image: JPG or PNG, 5 MB at most. Video: MP4, 16 MB at most.
Card textUp to 160 characters and 3 lines. It can contain number variables. Write text on all cards, or leave all of them empty.
Button textUp to 25 characters.
Link addressFor an Open link button. Write a full address that starts with https://. You can add one variable at the very end, for example https://yourshop.com/product/{{1}}.
Phone numberFor a Call button. Write it with the country code, for example +628123456789.

Konektor keeps the picture of each card as the template picture. When you send the template, Konektor uses this picture unless you choose another one.

Variable examples

WhatsApp asks for an example of each variable before it reviews the template. The Variable examples section has one field for each variable in the message text and in the card text. When a card link has a variable, fill in Example for the end of the link too.

Preview

The Preview shows How it looks on WhatsApp: the message text bubble at the top, then the cards that you can swipe sideways. The preview replaces each variable with your example. It changes at once when you type or change a picture.

On a desktop, the preview shows next to the form. On a phone, tap the Preview tab to see it, then tap the Content tab to go back to the form. WhatsApp can crop images a little differently on each phone.

After you submit

A new template is Pending until Meta completes its review. Click the template name in the list to open its details with the preview and the status.

If Meta rejects the template, click Resubmit. The Submit template again page fills in with all the content of the old template, including all cards. Change what you need, then submit it again.

Send from the Inbox

  1. Open a conversation in the Inbox, then click Template in the message box.
  2. Choose the carousel template in Choose an approved template. The template preview shows next to it.
  3. Fill in the variables of the message text.
  4. In each Card section, fill in the Value for fields of the card variables. When a card link button has a variable, fill in End of the button link.
  5. Click Use template. Konektor sends the template to the customer at once.

Each card uses the template picture. The owner and admins can change the picture of one card:

  1. Click Change picture (or Change video) on that card.
  2. Click Upload file, or click Choose from Product gallery for an image.
  3. Click Use the template picture to go back to the first picture.

The new picture applies to this message only. The template picture does not change. Staff always use the template pictures.

A template made outside Konektor can have no picture for each card. For such a template, the owner or an admin must choose a picture for each card before sending. Staff see the Use template button turned off with the reason "This template has no picture or video for each card. The owner or an admin can pick them when they send it."

A sent template shows in the conversation as a small preview, with the cards and the values that you filled in. If the message fails and you click Try again, Konektor uses the same pictures and values.

Send in a broadcast

In the Template step of a WhatsApp Broadcast, choose the carousel template. The preview shows a sample message for a contact named Sam.

  • Each card has its own Value for fields. Fill them with fixed text, or click Insert contact name. Konektor replaces {{nama}} with the name of each contact.
  • End of the button link uses the same text for all contacts. You cannot insert the contact name in a link.
  • The cards use the template pictures. Click Change picture to choose another picture.

One set of pictures applies to the whole broadcast. All contacts get the same pictures. When a card has no picture, the Next button is off with the reason "Choose a picture for each part that is still empty." Choose a picture for that card, then click Next.

Replies from a card

A customer can tap a Quick reply button on one of the cards. The reply arrives in the Inbox as the button text, with the label "From card 2" (the number of the card) and the text of that card. Your team knows at once which product or option the customer means.

Wulan reply suggestions and Agentic also read the number and the text of the tapped card. The same label shows in the Mobile Inbox App.

Common errors

Text on screenWhat to do
"Only an Official WhatsApp number can create carousel templates."Choose an Official WhatsApp Business number in WhatsApp number.
"A carousel needs 2 to 10 cards."Add or remove cards.
"Choose an image or a video for this card."Upload a file, or choose a picture from the Product gallery.
"Card text can have 160 characters and 3 lines at most."Make the card text shorter.
"Write text on all cards, or leave all of them empty."Write text on each card, or turn off Each card has text.
"All cards must have the same buttons in the same order."Make the buttons of each card match the Card pattern.
"A carousel template uses number variables only."Replace each name variable with a number, for example {{1}}.
"The address can have one variable only. Put it at the very end."Move the variable to the end of the address, or remove the extra variable.
"The file is too large. The limit is 5 MB."Make the file smaller, or choose another file.
"Part of the template has no picture, video, or document yet. Choose the file in the Template step."Open the Template step of the broadcast, then choose a picture for each empty card.

Need More Help?

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