[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"docs-id-\u002Fdocs\u002Fplatform-guides\u002Flanding-page-whatsapp":3},{"id":4,"title":5,"body":6,"category":731,"code_examples":732,"demos":732,"description":733,"extension":734,"meta":735,"navigation":732,"order":736,"path":737,"seo":738,"sitemap":744,"stem":746,"tags":747,"toc":754,"videos":732,"__hash__":755},"docs\u002Fdocs\u002Fplatform-guides\u002Flanding-page-whatsapp.md","Landing Page ke WhatsApp: Urutan Event Meta",{"type":7,"value":8,"toc":719},"minimark",[9,13,17,22,25,68,72,75,123,127,217,221,397,405,413,416,420,486,537,541,551,554,602,606,681,685],[10,11,5],"h1",{"id":12},"landing-page-ke-whatsapp-urutan-event-meta",[14,15,16],"p",{},"Panduan ini menunjukkan event Meta yang Konektor kirim di tiap langkah, dari kunjungan landing page sampai closing. Pakai panduan ini untuk memilih event optimasi iklan.",[18,19,21],"h2",{"id":20},"alur-yang-dicatat-konektor","Alur yang dicatat Konektor",[14,23,24],{},"Konektor mencatat empat langkah berikut:",[26,27,28,40,53,62],"ol",{},[29,30,31,35,36,39],"li",{},[32,33,34],"strong",{},"Pengunjung membuka landing page."," Status lead menjadi ",[32,37,38],{},"Lihat Halaman",". Konektor tidak mengirim event ke Meta pada langkah ini.",[29,41,42,45,46,49,50,52],{},[32,43,44],{},"Pengunjung klik tombol Link WhatsApp."," Konektor mencatat klik, membuat lead ",[32,47,48],{},"Baru",", lalu mengirim event untuk status ",[32,51,48],{},".",[29,54,55],{},[32,56,57,58,52],{},"WhatsApp terbuka dengan pesan berkode ",[59,60,61],"code",{},"[K-XXXX]",[29,63,64,67],{},[32,65,66],{},"Pengunjung mengirim pesan itu."," Nomor tujuan yang terhubung mencocokkan pesan itu dengan lead yang sama. Setiap kali tim atau aturan mengubah status lead berikutnya, Konektor mengirim event berikutnya ke Meta.",[18,69,71],{"id":70},"sebelum-mulai","Sebelum mulai",[14,73,74],{},"Siapkan hal berikut:",[76,77,78,86,94,106],"ul",{},[29,79,80,85],{},[81,82,84],"a",{"href":83},"\u002Fdocs\u002Ftracking-installation","Script tracking"," sudah terpasang dan terverifikasi.",[29,87,88,89,93],{},"Satu ",[81,90,92],{"href":91},"\u002Fdocs\u002Fwhatsapp","Link WhatsApp"," sudah dibuat.",[29,95,96,97,100,101,105],{},"Platform Meta sudah ditambahkan di ",[32,98,99],{},"Tracking Website"," dengan Meta Pixel ID dan Access Token. Baca ",[81,102,104],{"href":103},"\u002Fdocs\u002Fplatform-guides\u002Fmeta-capi","Setup Meta CAPI",". Tanpa platform Meta yang aktif, tidak ada event Meta yang terkirim.",[29,107,108,109,113,114,118,119,52],{},"Nomor tujuan sudah terhubung ke Konektor, agar chat tercocokkan dengan lead. Baca ",[81,110,112],{"href":111},"\u002Fdocs\u002Fwhatsapp-official","WhatsApp Business Resmi",", ",[81,115,117],{"href":116},"\u002Fdocs\u002Fwhatsapp\u002Fsession","Sesi WhatsApp",", atau ",[81,120,122],{"href":121},"\u002Fdocs\u002Fpartner","Integrasi Partner",[18,124,126],{"id":125},"pasang-alurnya","Pasang alurnya",[26,128,129,132,143,153,171,190],{},[29,130,131],{},"Pasang script tracking di setiap landing page.",[29,133,134,135,138,139,142],{},"Atur URL tombol ke link ",[32,136,137],{},"Direct"," dari Link WhatsApp, bukan link ",[59,140,141],{},"wa.me",". Script Konektor menambahkan kode pengunjung dan data klik Meta ke link Konektor. Jika tombol memakai domain khusus Anda, tambahkan domain itu di Konektor lebih dulu.",[29,144,145,146,149,150,52],{},"Opsional: pakai tag ",[59,147,148],{},"[uniquecode]"," satu kali pada ",[32,151,152],{},"Template Pesan Default",[29,154,155,156,159,160,163,164,167,168,52],{},"Buka ",[32,157,158],{},"Aturan Otomatisasi"," > ",[32,161,162],{},"Template",", pilih ",[32,165,166],{},"Auto Mark as Contact",", lalu klik ",[32,169,170],{},"Install",[29,172,155,173,159,176,163,179,182,183,186,187,52],{},[32,174,175],{},"Konversi",[32,177,178],{},"Pengaturan Konversi",[32,180,181],{},"Tipe Kampanye Sales"," atau ",[32,184,185],{},"Leads",", lalu baca ",[32,188,189],{},"Preview Event Mapping",[29,191,192,193,195,196,198,199,202,203,159,205,208,209,212,213,216],{},"Uji: buka landing page di jendela privat, klik tombol, lalu kirim pesan. Periksa ",[32,194,185],{}," (status berubah dari ",[32,197,48],{}," ke ",[32,200,201],{},"Dihubungi",") dan ",[32,204,175],{},[32,206,207],{},"Log Sinkronisasi",". Uji tanpa klik iklan Meta menampilkan status ",[59,210,211],{},"skipped"," pada ",[32,214,215],{},"Mode Ketat",", dan ini wajar.",[18,218,220],{"id":219},"urutan-event-ke-meta","Urutan event ke Meta",[222,223,224,243],"table",{},[225,226,227],"thead",{},[228,229,230,234,237,240],"tr",{},[231,232,233],"th",{},"Langkah",[231,235,236],{},"Status lead",[231,238,239],{},"Event Meta (Sales)",[231,241,242],{},"Event Meta (Leads)",[244,245,246,259,272,284,295,308,320,333,346,359,371,384],"tbody",{},[228,247,248,252,254,257],{},[249,250,251],"td",{},"Pengunjung membuka landing page",[249,253,38],{},[249,255,256],{},"Tidak ada",[249,258,256],{},[228,260,261,264,266,269],{},[249,262,263],{},"Pengunjung klik tombol Link WhatsApp",[249,265,48],{},[249,267,268],{},"AddToCart",[249,270,271],{},"Contact",[228,273,274,277,280,282],{},[249,275,276],{},"Pengunjung mengirim pesan berkode",[249,278,279],{},"Tidak berubah (Dihubungi bila aturan Auto Mark as Contact aktif)",[249,281,256],{},[249,283,256],{},[228,285,286,289,291,293],{},[249,287,288],{},"Status menjadi Dihubungi",[249,290,201],{},[249,292,271],{},[249,294,271],{},[228,296,297,300,303,306],{},[249,298,299],{},"Status menjadi Merespons",[249,301,302],{},"Merespons",[249,304,305],{},"Lead",[249,307,305],{},[228,309,310,313,316,318],{},[249,311,312],{},"Status menjadi Berkualitas",[249,314,315],{},"Berkualitas",[249,317,305],{},[249,319,305],{},[228,321,322,325,328,331],{},[249,323,324],{},"Status menjadi Hot",[249,326,327],{},"Hot",[249,329,330],{},"SubmitApplication",[249,332,256],{},[228,334,335,338,341,344],{},[249,336,337],{},"Status menjadi Proposal",[249,339,340],{},"Proposal",[249,342,343],{},"InitiateCheckout",[249,345,256],{},[228,347,348,351,354,357],{},[249,349,350],{},"Status menjadi Negosiasi",[249,352,353],{},"Negosiasi",[249,355,356],{},"AddPaymentInfo",[249,358,256],{},[228,360,361,364,367,369],{},[249,362,363],{},"Status menjadi Faktur Dikirim",[249,365,366],{},"Faktur Dikirim",[249,368,356],{},[249,370,256],{},[228,372,373,376,379,382],{},[249,374,375],{},"Status menjadi Closing",[249,377,378],{},"Closing",[249,380,381],{},"Purchase",[249,383,381],{},[228,385,386,389,392,395],{},[249,387,388],{},"Status menjadi Loss",[249,390,391],{},"Loss",[249,393,394],{},"LeadLost",[249,396,394],{},[14,398,399,400,404],{},"Tabel ini memakai pemetaan bawaan. Workspace baru memakai Tipe Kampanye Sales dan Mode Ketat. ",[81,401,403],{"href":402},"\u002Fdocs\u002Fadvanced\u002Fconversion-settings","Custom Event Mapping"," dapat mengganti nama event.",[14,406,407,408,412],{},"Konektor mencatat kunjungan, tetapi tidak mengirim PageView ke Meta. Script Konektor tidak memuat pixel Meta di browser secara bawaan. Pixel Meta Anda sendiri tetap mengirim PageView. Baca juga ",[81,409,411],{"href":410},"\u002Fdocs\u002Fpixel-deduplication","Pixel Deduplication"," bila Anda memakai pixel browser dan Konektor bersamaan.",[14,414,415],{},"Pada Mode Ketat, Konektor mengirim event Meta hanya untuk lead yang datang dari klik iklan Meta. Lead lain tercatat skipped di Log Sinkronisasi.",[18,417,419],{"id":418},"pilih-event-untuk-optimasi","Pilih event untuk optimasi",[222,421,422,435],{},[225,423,424],{},[228,425,426,429,432],{},[231,427,428],{},"Event",[231,430,431],{},"Kapan Konektor mengirimnya",[231,433,434],{},"Pakai untuk optimasi saat",[244,436,437,449,460,475],{},[228,438,439,443,446],{},[249,440,441],{},[32,442,305],{},[249,444,445],{},"Status menjadi Merespons atau Berkualitas",[249,447,448],{},"Anda ingin Meta mencari orang yang membalas chat",[228,450,451,455,457],{},[249,452,453],{},[32,454,381],{},[249,456,375],{},[249,458,459],{},"Closing sudah sering terjadi",[228,461,462,470,472],{},[249,463,464,466,467,469],{},[32,465,268],{}," (Sales) \u002F ",[32,468,271],{}," (Leads)",[249,471,263],{},[249,473,474],{},"Sebagai sinyal klik awal, bukan sinyal closing",[228,476,477,481,483],{},[249,478,479],{},[32,480,394],{},[249,482,388],{},[249,484,485],{},"Mengecualikan audiens, bukan untuk optimasi",[76,487,488,498,505,513,524,530],{},[29,489,490,491,493,494,182,496,52],{},"Pakai ",[32,492,305],{}," jika Anda ingin Meta mencari orang yang membalas chat. Lead terkirim saat status menjadi ",[32,495,302],{},[32,497,315],{},[29,499,490,500,502,503,52],{},[32,501,381],{}," jika closing sudah sering terjadi. Purchase terkirim saat status menjadi ",[32,504,378],{},[29,506,507,509,510,512],{},[32,508,268],{}," (Sales) dan ",[32,511,271],{}," (Leads) terkirim saat pengunjung klik tombol. Orang itu belum tentu mengirim pesan.",[29,514,515,516,113,518,520,521,523],{},"Pada tipe ",[32,517,185],{},[32,519,271],{}," terkirim dua kali untuk satu lead: saat klik dan saat ",[32,522,201],{},". Jangan pakai Contact untuk optimasi pada tipe ini.",[29,525,526,527,529],{},"Jangan pakai ",[32,528,394],{}," untuk optimasi. Pakai event ini untuk mengecualikan audiens.",[29,531,532,533,52],{},"Meta dapat menahan nama event buatan sendiri sampai Anda mengonfirmasinya. Baca ",[81,534,536],{"href":535},"\u002Fdocs\u002Fplatform-guides\u002Fmeta-capi#kenapa-event-kustom-saya-berstatus-blocked-by-meta","kenapa event kustom berstatus Blocked by Meta",[18,538,540],{"id":539},"jika-tombol-memakai-link-wame","Jika tombol memakai link wa.me",[14,542,543,544,547,548,550],{},"Script Konektor menambahkan kode ",[59,545,546],{},"[K-...]"," ke teks pesan wa.me, tetapi klik itu tidak tercatat sebagai lead. Saat pesan masuk, Konektor mencocokkan chat dengan kunjungan, dan status tetap ",[32,549,38],{},". Tidak ada event yang terkirim sampai status berubah.",[14,552,553],{},"Perbaiki dengan salah satu cara ini:",[76,555,556,562],{},[29,557,558,559,561],{},"Ganti tombol agar memakai link ",[32,560,137],{}," dari Link WhatsApp.",[29,563,564,565,568,569,571,572,575,576,575,579,582,583,575,585,575,587,590,591,575,594,575,597,599,600,52],{},"Atau tambah aturan otomatisasi: Action ",[32,566,567],{},"Change Lead Status"," → ",[32,570,48],{},"; Condition 1 ",[32,573,574],{},"Pesan"," · ",[32,577,578],{},"Mengandung",[59,580,581],{},"[K-","; Condition 2 ",[32,584,574],{},[32,586,578],{},[59,588,589],{},"]","; Condition 3 ",[32,592,593],{},"Status Lead",[32,595,596],{},"Sama Dengan",[32,598,38],{},". Uji aturan ini satu kali. Aturan ini mengirim event ",[32,601,48],{},[18,603,605],{"id":604},"masalah-umum","Masalah umum",[222,607,608,618],{},[225,609,610],{},[228,611,612,615],{},[231,613,614],{},"Gejala",[231,616,617],{},"Yang perlu dilakukan",[244,619,620,635,645,657,671],{},[228,621,622,625],{},[249,623,624],{},"Lead tidak muncul setelah klik",[249,626,627,628,630,631,634],{},"Pastikan tombol memakai link ",[32,629,137],{}," dari Link WhatsApp. Periksa masa aktif workspace di ",[32,632,633],{},"Tagihan",". Setelah masa aktif berakhir, klik tidak tercatat sebagai lead.",[228,636,637,642],{},[249,638,639,640],{},"Status tetap ",[32,641,38],{},[249,643,644],{},"Tombol memakai link wa.me. Ganti ke Link WhatsApp, atau pasang aturan di bagian sebelumnya.",[228,646,647,652],{},[249,648,649,650],{},"Baris skipped di ",[32,651,207],{},[249,653,654,656],{},[32,655,215],{}," aktif, dan lead tidak datang dari klik iklan Meta. Ini wajar untuk uji tanpa iklan.",[228,658,659,662],{},[249,660,661],{},"Status berubah, tetapi tidak ada event",[249,663,664,665,667,668,670],{},"Tambahkan platform Meta di ",[32,666,99],{},". Periksa juga ",[32,669,189],{},", karena beberapa status tidak mengirim event pada tipe Leads.",[228,672,673,676],{},[249,674,675],{},"Chat tidak tercatat pada lead",[249,677,678,679,52],{},"Hubungkan nomor tujuan ke Konektor. Pesan harus tetap memuat kode ",[59,680,546],{},[18,682,684],{"id":683},"panduan-terkait","Panduan terkait",[76,686,687,692,697,701,707,713],{},[29,688,689],{},[81,690,691],{"href":83},"Instalasi Script Tracking",[29,693,694],{},[81,695,696],{"href":91},"WhatsApp Rotator",[29,698,699],{},[81,700,178],{"href":402},[29,702,703],{},[81,704,706],{"href":705},"\u002Fdocs\u002Fbusiness\u002Fconversion-strategy","Strategi Konversi",[29,708,709],{},[81,710,712],{"href":711},"\u002Fdocs\u002Fplatform-guides\u002Fctwa-getting-started","Iklan Click-to-WhatsApp dari Nol",[29,714,715],{},[81,716,718],{"href":717},"\u002Fdocs\u002Fwhatsapp\u002Fautomation","Automation Rules",{"title":720,"searchDepth":721,"depth":721,"links":722},"",2,[723,724,725,726,727,728,729,730],{"id":20,"depth":721,"text":21},{"id":70,"depth":721,"text":71},{"id":125,"depth":721,"text":126},{"id":219,"depth":721,"text":220},{"id":418,"depth":721,"text":419},{"id":539,"depth":721,"text":540},{"id":604,"depth":721,"text":605},{"id":683,"depth":721,"text":684},"platform-guides",null,"Lihat event Meta yang Konektor kirim di tiap langkah dari landing page ke chat WhatsApp, lalu pilih event untuk optimasi iklan.","md",{},3,"\u002Fdocs\u002Fplatform-guides\u002Flanding-page-whatsapp",{"title":5,"description":733,"keywords":739,"canonical":737},[740,741,742,743],"landing page whatsapp","urutan event meta","whatsapp link event","meta capi leads",{"loc":737,"lastmod":745},"2026-09-24","docs\u002Fplatform-guides\u002Flanding-page-whatsapp",[748,749,750,751,752,753],"landing page","whatsapp","meta capi","event mapping","ctwa_clid","rotator",true,"ooIUGpRTdz9ntaa7cRi7lY48lGUPfrgOUK3lfER_Zw8"]